November 5, 2025
Drive Your Dream Campaign
Marketing Designer
L5 (Principal / Expert)
Automotive
Imagine stepping into the fast-paced world of automotive marketing, where the thrill of the open road meets the art of persuasion. Your mission: to craft an innovative campaign that elevates a new vehicle launch beyond mere specifications, focusing instead on the lifestyle it promotes.
As a Principal Marketing Designer, you will lead the creation of a cross-channel campaign that resonates emotionally with potential buyers, integrating visual storytelling, user engagement, and brand alignment.
Your Creative Challenges
What to Deliver
Friendly Boundaries
- Ensure all deliverables align with a unified campaign theme that evokes emotion.
- Creatively incorporate a call-to-action that drives potential customers toward engagement.
- Keep the visuals and messaging inclusive and accessible to a diverse audience.
Skills in Play
- Expertise in visual design and marketing aesthetics.
- Proficiency in creating engaging content across multiple platforms.
- Strong understanding of user experience and conversion optimization.
What We’re Looking For: Your submission will be evaluated based on creativity, cohesiveness of the campaign, effectiveness in engaging the target audience, and clarity of messaging and user pathways.
Related Challenges
January 13
Create a Catchy Campaign for Local Media Awareness
In a world where local media is often overshadowed by larger corporations, we want to inspire community support and engagement through a unique marketing campaign.
January 9
Empowering Financial Journeys: A Personal Finance Dashboard
In a world where financial literacy is key to empowering individuals, we want to create an engaging personal finance dashboard that users can rely on to make informed decisions about their money. This tool will support users in tracking their spending, understanding their savings, and planning for their financial future, all while delivering a delightful experience.
January 7
Create an Engaging Learning Event Invitation
In the vibrant world of education, institutions are continually looking to enhance engagement and participation in their learning events. Your mission is to craft a unique invitation for a virtual learning workshop that not only informs but excites potential participants.
January 3
Design a Smart Vehicle Maintenance Assistant
In a world where vehicles are evolving into smart machines, having a personal assistant to aid in vehicle maintenance can elevate the driving experience significantly. Imagine a solution that not only alerts users to upcoming maintenance tasks but also offers personalized recommendations and insights based on their driving habits and vehicle performance.
January 2
Design a Collaborative Virtual Workspace
In the age of remote work, creating a virtual space that sparks collaboration and creativity is crucial. Imagine a place where teams can come together, brainstorm, and innovate as if they were in the same room. How would you visually design this engaging, user-friendly environment?
January 1
Explorer's Guide: An Interactive Travel Planner
As more people seek personalized travel experiences, a new interactive travel planner can empower users to design their adventures without the overwhelm. We want to create a delightful experience that feels intuitive and engaging.