Yesterday
Community Engagement Campaign Toolkit
Marketing Designer
L2 (Junior)
Government
In an effort to foster stronger community engagement, our local government aims to create a campaign toolkit that empowers citizens to get involved in neighborhood initiatives. The goal is to make participation easy and inviting for all community members.
As a Marketing Designer, you'll craft engaging materials that resonate with diverse audiences, encouraging them to take action and connect with their community.
Your Creative Challenges
What to Deliver
Friendly Boundaries
- All designs must adhere to accessibility guidelines to ensure inclusivity.
- Use a limited color palette that reflects a friendly, community-focused vibe.
- Ensure that text is concise and easily readable, avoiding jargon.
Skills in Play
- Proficiency in graphic design software (e.g., Adobe Creative Suite, Canva).
- Understanding of marketing principles and community engagement strategies.
- Ability to create visually compelling content that conveys important information.
What We’re Looking For: Designs will be evaluated based on creativity, clarity of communication, adherence to constraints, and potential impact on community engagement.
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